by Shelley Forrester | Jan 9, 2020 | Insight
We often forget to – or simply don’t – use our phones enough. I don’t mean to text, Snap, or tweet – I mean talk to someone. My second favorite thing to do after having a face-to-face conversation is to have a phone call to hear each other’s voice...
by Shelley Forrester | Sep 9, 2019 | Insight
When it comes to poker, Kenny Rogers said that we have to “know when to hold ’em, know when to fold ’em, and know when to walk away.” We also need to know when to hold our words. On a train heading into NYC, I was sitting where I like to...
by Shelley Forrester | Aug 26, 2019 | Insight
While at a networking event on the beach recently, I noticed a man sitting on a bench by himself getting some sun. As I approached him, I said he’d make a good photo. He agreed … And went on to tell me how good looking he is. Without a breath – or even a glance to be...
by Shelley Forrester | Aug 12, 2019 | Insight
I’m in the business of understanding people. In fact, I love talking to people. It’s what makes me good at what I do: discovering motivations, desires, needs and wants, and how those factors impact purchasing and brand loyalty. Connecting to people, then, is important...
by Shelley Forrester | Mar 18, 2019 | Insight
As someone who spends a lot of time professionally and personally in meaningful dialogue, I know the power of connecting over conversation. All highly effective conversations, whether face-to-face, on the phone, one-on-one, or with many, have similar elements that...