by Shelley Forrester | Apr 7, 2020 | Insight
The pivotal role in society played by healthcare workers, grocery and pharmacy employees, scientists and academia, manufacturing and logistics, drivers, public and government workers, lab technicians, cleaning and maintenance staff has never been more apparent. These...
by Shelley Forrester | Nov 19, 2019 | Insight
CX is a focus of every business in every industry in this consumer-driven world. Yet when talking to people with frontline customer-facing responsibility, they don’t talk about building long-term relationships or building competitive advantage, they talk about...
by Shelley Forrester | Sep 17, 2019 | Insight
From all the conversations I have around tables, I know the power of having the right people come to the table. We’ve had everyone from CEOs, creatives and chefs come to the table. Recently, I took a group out to dinner – to experience the restaurant from...
by Shelley Forrester | Jan 15, 2019 | Insight
Customer experience is not just an American business effort. It’s a consumer-driven expectation worldwide. I was energized by the experience I had traveling to Alaska, and based on my experiences, I have high expectations of how to treat people and be treated....
by Shelley Forrester | Nov 14, 2018 | Insight
People all over America say they love Amazon and like to share their stories and experiences. Here’s one such story that highlights what it is about Amazon’s service that makes it stand apart – about a multi-generational family of eight and their new...
