by Shelley Forrester | Aug 2, 2018 | Insight
Every brand’s goal is to deliver a positive customer experience, but what is it that makes a customer feel valued, listened to, and appreciated? How do brands build the kind of loyalty that comes from delivering a great experience? Providing the experience customers...
by Shelley Forrester | Jun 26, 2017 | Insight
Delivering an exceptional customer experience is the goal and challenge of most organizations and customer service is a critical factor in delivering the best CX. Customers everywhere say how important positive human interaction is to their experience – and they say...
by Shelley Forrester | Nov 14, 2016 | Insight
There’s an organization committed to enhancing quality of life for people and their families that serves as a standard we can use to care for each other better. It’s called hospice. Although hospice cares for end-of-life patients and their families, there is much we...
by Shelley Forrester | Sep 19, 2016 | Insight
Great food, like great art, is one of the many pleasures of life. High on my list is to experience Osteria Francescana, the best restaurant in Italy and ranked number one on the World’s Best Restaurants List 2016. While I wait for that trip to Italy, I’ve been...
by Shelley Forrester | Jul 28, 2016 | Insight
The Atlantic recently published an article questioning whether or not “quantifying the self” is a positive trend. The author pointed to a new study by Jordan Etkin, a professor at Duke University, about how our latest obsession with self-tracking may actually cause us...
