by Shelley Forrester | Aug 12, 2019 | Insight
I’m in the business of understanding people. In fact, I love talking to people. It’s what makes me good at what I do: discovering motivations, desires, needs and wants, and how those factors impact purchasing and brand loyalty. Connecting to people, then, is important...
by Shelley Forrester | Jul 6, 2014 | Relationships
I was telling my client that I’m traveling with about an article I wrote for LinkedIn about how we are all connected by only three degrees of separation and we swapped stories. He is three degrees away from the owner of a major sports team; I’m three degrees...